Alaska Business Monthly
Mad Dog Graphx Wins in Two International Design Competitions
Anchorage, AK – Mad Dog Graphx won eight honors in two recent international design competitions, the MarCom Awards and the Davey Awards.
Mad Dog won six honors from the MarCom Awards, including Platinum for a logo designed for Identity, Inc.’s 1+1 Alaska program, which aims to increase diversity and inclusivity in the workplace, and for Mad Dog’s own recently redesigned website. Mad Dog also won Gold for the design of last year’s annual reports for Anchorage Project Access and OTZ Telephone Cooperative of Kotzebue, and for the 2014–15 concert season poster series for Alaska Youth Orchestras. Mad Dog also received an Honorable Mention for a logo update for Food Bank of Alaska (FBA).
In addition, annual reports Mad Dog designed for The Alaska Community Foundation and FBA won Silver in the 2015 Davey Awards.
The international MarCom Awards competition recognizes outstanding creative achievement by marketing and communications professionals. There were over 6,500 entries from throughout the United States, Canada, and 15 other countries in the 2015 competition. Winners were selected from over 200 categories in seven forms of media and communication efforts – marketing, publications, marketing/promotion, public service/pro bono, creativity, and electronic/interactive.
MarCom entries come from corporate marketing and communication departments, advertising agencies, PR firms, design shops, production companies, and freelancers. A look at the winners shows a range in size from individual communicators to media conglomerates and Fortune 500 companies. The awards are administered and judged by the Association of Marketing and Communication Professionals, an international organization of several thousand creative professionals.
With nearly 4,000 entries this year from across the U.S. and around the world, the Davey Awards exclusively honor the “Davids” of creativity, the finest small agencies, firms, and companies worldwide. David defeated the giant Goliath with a big idea and a little rock – the sort of thing small design firms do each year. The annual awards honor the achievements of “creative Davids” around the world, who derive their strength from big ideas rather than big budgets. “Small” design firms must fall below a revenue line of $15 million annually; “small” agencies are those with billings of less than $25 million a year.
“On behalf of the Davey Awards, we applaud this year’s entrants and winners for their dedication and commitment to perfection. We offer our congratulations once again for a job well done.” noted Linda Day, executive director of the Davey Awards. She added, “This year’s Davey Award winners truly embody the idea of small agencies with big ideas. The work entered into this year’s competition reflects a smart approach to creativity that highlights the capabilities and talents of small companies worldwide.”
Michael Ardaiz, Kris Ryan-Clarke, and Aurora Hablett are the creative team behind Mad Dog’s biting edge designs. With offices in Anchorage and Seattle, Mad Dog offers a range of creative and production services, specializing in corporate, retail, and brand identity development, and advertising and marketing design.