CLIENT

Kevin G. Smith Photography

PROJECT

Logo design and stationery package

DESCRIPTION

Photographer Kevin Smith wanted a logo that reflected his personality and the quiet, “Zen” quality of his personal work and shooting style. The mark also needed to stand out in the crowded Alaska photography community and help Kevin position his company in a broader national and international marketplace. The final abstract mark alludes to cameras and prints, and retains the cool Zen traits of balance and tranquility.